This position is no longer open for applications

• Using both traditional PR tactics and social media, evangelize our network brands as the fans’ connection to their hometown teams.  Create strategic communications plans to connect with relevant media and build brand affinity for the FOX Sports South family of networks.
• Drive the sports conversation across the region through our networks by pitching media outlets to arrange interviews, talent appearances, and other media exposure for our brand.
• Proactively manage “traditional” media relations practices and tactics for key events and initiatives across the sports season, including:
• Serve as a communications liaison with trade and consumer media, team partners and fans.
• Draft speaking points and media statements as required.
• Research and propose new public relations  strategies.
• Manage additional media or public relations functions as requested.
• Set the strategic compass for our social media platforms in order to develop compelling content as well as grow and engage our fan base.
• Drive social media/television integration and serve as the local liaison among teams and/or departments working in this area.  
• Develop strategies to tap into popular blogs, fan forums, and message boards to leverage these assets as vehicles to reach fans.
• Manage and curate social media accounts to encompass promotional messaging, in-game dialogue, and consumer feedback.
• Coordinate efforts with FOX Sports' corporate PR team to ensure our strategy and positioning is appropriate, timely, and consistent with the company's overall communications strategy.

Qualifications

• Highly exceptional communication skills (written, verbal and presentation) are required.
• Ability to multitask across multiple properties and initiatives, with the capacity to navigate messaging across a high volume of programming at one time.
• Strategic thinker, goal oriented, and results driven.
• Keen understanding of the impact of PR on the sports media business.
• Confidence to manage up effectively to senior execs within the organization.
• Working knowledge of key social media platforms: Facebook, Twitter, Instagram, YouTube, Vine
• Knowledge of software and related tools such as Vocus/Cision, Mass Relevance, Shoutlet,TweetReach, Facebook Analytics, Facebook Power Editor, Twitter Ads, Adobe InDesign, and Adobe Photo Shop, Adobe Premiere is desirable.
• a passion for sports and a general understanding of television, and has likely worked for a sports team,league/conference, television network, agency, entertainment firm, major event, or a similar media-driven field.
• A deep knowledge of the local (Atlanta) and Southeast regional sports community absolutely necessary.
• Strong media contacts in Atlanta and Southeast regional sports community preferred.
• Prior experience in planning and/or executing PR campaigns, including drafting messaging and pitching stories to media necessary.
• Previous PR crisis management experience helpful.
• A keen sense of social media and digital media principles is required,along with a fluent understanding of new media platforms and the ability to foresee trends and utilize digital assets to reach fans.  
• Must possess a dynamic personality, be a savvy networker, and serve as a relationship builder to leverage support evangelize FOX Sports South to a wide range of constituents, including fans, media, bloggers, and team partners.
• A strategic, creative thinker that can drive results with resources that are often managed by others (i.e, an MLB game on our network).
• Bachelor's degree in Communications, Public Relations, Journalism or equivalent field is required; Master’s degree is a plus.
• Minimum 5-7 years public relations/marketing/social media experience with progressive growth is required, with an established track record and tangible examples of managing campaigns and utilizing social media to reach consumers. 
• General business hours are conducted in an office environment Monday through Friday.  Travel, extended hours, and weekends will be required
throughout the year and in tandem with working in a live television environment, including having a presence during telecast of our games and/or original programming.