Business Development Executive

Location: London (Field-based)

Salary: £28,000 - £30,000

Our Client is one of the UK’s largest independent cash‑and‑carry wholesalers, operating a network of large depots across London, the Midlands and the Northwest. The business is family‑owned and supplies over 12,000 product lines to independent retailers, including groceries, soft drinks, confectionery, household goods, alcohol and tobacco

Responsibilities:

·       Visit existing Customers daily across London to build strong relationships and understand their Business needs.

·       Analyse Customer buying patterns and suggest tailored product and merchandising solutions.

·       Identify and onboard new independent retailers across London.

·       Promote their product range, pricing, promotions, and service advantages.

·       Work closely with depot and marketing teams to ensure POS and promotional materials are correctly implemented.

·       Support new product launches and promotional campaigns at store level.

·       Collaborate with internal teams (Buying, Sales, Marketing, Depot Operations) to ensure customer satisfaction and commercial success.

About you:

·       Full UK driving licence (essential).

·       Confident communicator with excellent interpersonal and presentation skills.

·       Previous Sales/Account Management Experience (preferred not essential

·       Commercially aware and customer-focused.

·       Proficient in Microsoft Office (Excel, Outlook, Word)