Job Title: CRM Consultant

 Salary: 30k-40k

Location: Reading

About the Role

We're seeking an experienced CRM Consultant to join our team, playing a pivotal role in both winning new business and delivering exceptional client outcomes. This position uniquely combines pre-sales consulting with hands-on implementation of CRM solutions, business process optimization, and AI-powered capabilities. You'll work at the intersection of business strategy and technology, helping organizations transform how they manage customer relationships.

Key Responsibilities

Pre-Sales & Business Development

• Partner with sales teams to understand prospect requirements and design compelling CRM solutions that address business challenges
• Lead discovery sessions and workshops to uncover client needs, pain points, and opportunities for digital transformation
• Prepare and deliver technical presentations, demonstrations, and proof-of-concepts that showcase platform capabilities
• Help develop comprehensive proposals, solution architectures, and statements of work with accurate effort estimates
• Act as a trusted advisor during the sales cycle, building credibility and rapport with prospective clients

Implementation & Delivery

• Lead end-to-end CRM implementation projects, from requirements gathering through go-live and post-launch support
• Configure and customize CRM platforms to meet specific business requirements and workflows
• Design and implement business process improvements that maximize efficiency and user adoption
• Integrate CRM systems with existing enterprise applications, data sources, and third-party tools
• Develop and execute comprehensive testing strategies, data migration plans, and change management programs

Business Process Management

• Analyze current business processes and identify opportunities for optimization and automation
• Map customer journeys and design processes that enhance customer experience and operational efficiency
• Create process documentation, workflow diagrams, and standard operating procedures
• Facilitate process design workshops with stakeholders across sales, marketing, and customer service functions

AI & Innovation

• Identify opportunities to leverage AI capabilities within CRM platforms, including predictive analytics, intelligent routing, and automated insights
• Configure and deploy AI-powered features such as lead scoring, sentiment analysis, sophisticated integration and automation models, and recommendation engines
• Stay current with emerging AI technologies and assess their applicability to client challenges
• Educate clients on AI best practices and help them realize value from AI based solutions

Required Experience/Qualifications

• At least one job of 18months + where you have been involved consulting & implementation of any business management software.
• Experience in change management and user adoption strategies
• Strong understanding of sales, marketing, and customer service business processes
• Experience with business process modelling, analysis, and optimization methodologies
• Familiarity with AI/ML concepts and their practical application in CRM contexts
• Excellent communication and presentation skills
• Strong problem-solving abilities and consultative approach to client engagement

What We Offer

• Merit based career development in growing company
• Opportunity to work on diverse projects across industries
• Exposure to cutting-edge technologies including AI and automation
• Professional development and certification support
• Collaborative team environment with experienced practitioners

INDIT