Group Director Strategy (OMG2040) New York, New York

Position Title: Group Director of Strategy on Showtime client
Reports to:            Global Account Director
Location:                   New York
Core Role
The Group Account Director, acting as the strategic senior thought leader will:
 Manage a successful, integrated team through high level strategic insights and analytics to drive marketing and media planning decisions for “C” level clients and marketing counterparts to deliver on marketing objectives
 Be a champion for the brands they manage and continually strive to find innovative solutions that build the brand while fostering the client relationship
 Provide expertise and leadership in performance marketing, across all channels: traditional, digital and emerging media
 Lead and develop annual Account Plans and create clear accountability measures that ensure client and agency financial and business success
 Represent and promote the interests of OMD internally and externally
 Independently manage and grow the client’s P&L
 Effectively motivate, lead and train the entire team to maximize shared objectives

Key Competencies
Media/Business Acumen
 Extensive knowledge of the media and marketing business, demonstrating a depth
in performance-based marketing results across all channels through ROI, Analytics, Brand strategic planning, and buying & planning National Media including: TV, OOH, Print, Digital/On-Line
 12+ years marketing and media experience, with a track record in being a category expert and business strategist
 Demonstrated experience with Consumer Research and Tracking data both quantitative and qualitative
 In-depth experience with integrated marketing programs including strategic development, analysis and implementation
Leadership/Client Partnership
 Demonstrated leadership success in a previous senior client service and account management role
o Articulating a clear and compelling vision to direct and maximize the team where
all roles and responsibilities are well defined, understood and managed
o Takes appropriate risks and make tough decisions when required
o A dynamic personality who can manage with a culture of “constructive conflict.”
o Needs to be confident in their abilities and able to state the agency position on
sound facts
 Maintains a high level of service to all clients, has credibility and a record of
delivering results
 Expertise in marketing and sales; knowledge of marketing strategy and tactics; and consultative sales techniques
 Relationship builder, demonstrating an ability to listen and respond to a wide variety of constituencies from CMO to Assistant Brand Managers
 Track record of strength in business development and financial account growth
 Exhibits sound business judgment to navigate through everyday client and team challenges and commands respect (and authority when needed)
 Ability to foster an optimal environment for idea generation and creative innovation
 9+ years of previous experience managing and leading integrated teams
Financial Management
 Experienced at managing budgets and the client P&L successfully
 Able to forecast and develop an integrated Account Plan, collaborating with internal financial team
 10+ years of experience forecasting, planning and selling marketing or media programs which expand the relationship with the client

 Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view that ultimately close the sale
 Ability to effectively resolve conflict, both internally among functions and externally with advertising agency partners and media partners
 Ability to listen and motivate account team members to achieve shared goals
 Trusted advisor to client counterparts that is seen as a vital part of their team; represent the voice of the client within OMD
 Candid communicator who can organize, clarify and communicate complex ideas quickly, succinctly and accurately
o to and from the client
o to and from the creative agencies involved
o among the team

Knowledge Management
 Knowledge and understanding of client business/current issues and marketplace trends/emerging trends
 Knowledge of OMD capabilities, including research and tools, analytics,
OMG business units

Required Skills
 Director should ideally have extensive, diverse marketing and media experience on both the corporate and agency side and in media
 Background in branding, direct response and customer experience management in addition to hands-on experience in leading successful, performance-based strategic campaigns that drive cost-per-action results.
 Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
 Possesses a desire for excellence and a passion to succeed in a fast moving and ever evolving environment where everyone is expected to be