VP/Sr. Director Communications (VPSD021215) Los Angeles, California
JOB PURPOSE
Strategize and implement communications plan for BBC Worldwide Productions (BBCWP), the production arm of BBC Worldwide North America (BBCWNA).
PRINCIPAL ACCOUNTABILITIES
- Represent BBC Worldwide Productions, at a senior communications level raising the profile of the business and its executives through publicity and PR activities - including trade, consumer and award campaigns
- Devise and implement clear, strategic approach to supporting commissions/deals
- Forge strong relationships with partnering networks/producers/platforms to ensure prominent positioning for the business and productions, as well as their active support in publicity/PR campaigns
- Forge and maintain close links with a wide range of media – trades, radio, print, online and electronic outlets - to maximize publicity opportunities
- Create high awareness of BBCWP executives through speaking opportunities at leading industry events, etc.
- Lead in crisis management as necessary, alerting all key stakeholders immediately
- Support international sales with materials and/or talent access
- Lead in brand management on global brands and/or IP that is formatted across multiple territories eg. Top Gear, DWTS, etc.
- Talent management and liaison with agents and productions to ensure strong and fruitful relationships between BBCWP and key talent
- Closely monitor output on screen and in print to minimize negative media coverage and consumer complaints.
- Position BBCWP with key industry bodies, guilds, festivals etc. e.g. WGA, PGA, TV Academy, BAFTA/LA, SAG, HFPA, HRTS, plus MIP, NATPE, BAFTA (UK), Edinburgh, etc.
- Create and produce BBCWP events and/or negotiate and activate sponsorship opportunities - as/when appropriate and contingent upon budget - to support industry profile and business-to-business communication.
- Create and implement communication with the creative talent communities about the benefits of association with BBCWP
- Act as key west coast spokesperson on behalf of BBCWNA as/when necessary
- Manage staff and agencies as appropriate.
KNOWLEDGE AND EXPERIENCE
- Excellent knowledge of press and PR activities, based on at least 8 years experience
- Excellent knowledge of and contacts within trade and key consumer press
- Excellent communication skills, writing, pitching and organizational skills
- Proven ability to devise and implement strategy
- Effective management skills
- Ability to gain the trust of senior executives and deliver good counsel effectively
- Talent management expertise
- University degree
- Great knowledge of US television industry
- Knowledge of the BBC/UK programming a plus
- Event organization skills
- Flexible/nimble with an ability to learn fast
If you are interested and qualified or know someone who is, please email your resume and salary requirements to resumesus@bbc.com.
We are proud to be an EEO/AA employer M/F/D/V.