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Brand Marketing Manager

Brand Marketing Manager (BBBH1773) Gloucester, England

Salary: GBP30000 - GBP35000 per annum + ATTRACTIVE BENEFITS
On behalf of our client, a rapidly growing dynamic e-commerce company based on the outskirts of Gloucester we are seeking an experience Brand Marketing Manager to join their growing team help define and develop their range of key brands. The successful candidate will have a deep understanding of the principles of brand building as well as a track record in developing brands in the digital space. This is a fantastic opportunity for an enthusiastic, hard-working team player to be a key person in the growth and development of an already thriving and successful business.

Key duties and responsibilities will involve:
• Ownership of overall brand strategy and driving business growth through effective planning and execution of brand marketing campaigns (both online and offline).
• Ownership of the marketing calendar - working with Digital Marketing, Online Trading, Merchandising and Showroom teams to co-ordinate the delivery of the brand strategy and marketing calendar across the business.
• Management of the relationship with an external PR agency.
• Maintenance and development of relationships with content sites and bloggers.
• Responsible for developing brand tone of voice and management of a Content Writer producing blogs, information guides and product text for their websites.
• Development of brand visual identity and management of a Photography & Design Executive producing all product imagery & graphic designs.
• Being the internal brand champion - leading the brand internally to ensure all areas of the business understand the brand and its goals.

The ideal candidate will come with a solid track record of developing brands in the digital space with a strong understanding of how personality, tone of voice and visual identity contribute to brand development. An interest in or experience of interior design would be a strong advantage. We’ll also be looking for a good commercial acumen, exceptional copywriting skills and strong people and project management skills with an organized and highly efficient approach and the ability to work to tight deadlines.

In return the role offers an attractive salary of between £30 – 35K pa plus excellent benefits and the chance to join a fast paced but friendly team and a highly successful, rapidly growing company which prides itself in offering a supportive working environment, training opportunities and fantastic career progression opportunities to the right candidates.
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