Email Marketing Administrator Needed ASAP at Downtown Company (A68757J-mkt) Boston, Massachusetts
A leading technology company is in need of an email marketing administrator to cover a maternity leave until June 2013. This person will help plan and implement lead campaigns for commercial, institutional, and industrial customers. Permanent potential could exist after coverage is over!!
Specific responsibilities will include:
-Develop multi-step nurturing campaigns on the campaign canvas, configuring assets, decision steps, and actions to ensure optimal campaign flow
-Create/modify email and landing page assets from branded templates
-Use knowledge of Eloqua E10 and HTML to build brand-compliant assets and shared/dynamic content components
-Customize form design and processing steps, ensuing appropriate triggering of contact and data management logic
-Apply campaign best practices and incorporate A/B testing measures to achieve optimal campaign results
-Use knowledge of Eloqua E10 and Salesforce.com to report on campaign performance
Requirements include 4+ years of experience executing email marketing campaigns, with proven experience in Eloqua E10 and Salesforce, exceptional project management skills, and exceptional attention to detail. Apply TODAY to be considered!