APAC Social Media Manager – MNC Consumer Goods (HK103400) Hong Kong
- US listed MNC
- Household brands globally
- Very employee-friendly culture
COMPANY DESCRIPTION:
Our client is the prestigious FMCG / consumer goods brand with a presence in more than 60 countries and revenues of more than USD 7 billion. The company is listed in the USA and holds a portfolio of household brands across the world. It is known for being very employee-friendly and for its product innovation culture.
POSITION DESCRIPTION:
Reporting to the Regional Head of Digital, you will be responsible for all social media strategies and implementation across Asia Pacific. As the Social Media lead, your responsibilities will include:
- Build relationships with local teams to understand their marketing campaigns and optimizing it with your digital specialization
- Partner with the digital analytics team to understand the users’ digital behavior and translate the learning to current and future digital strategies
- Stay abreast of industry trends, generate consumer insights and competitive analysis to ensure best practice implementation within your scope
- Work closely with the Head of Digital to develop integrated digital campaigns covering social media, online apps, CRM etc.
- Collaborate with global digital teams to review process flow for social media and ensure global efficiencies
IDEAL CANDIDATE:
You must hold a university degree in Marketing, Communications or related field with 5-7 years of experience in social media / CRM management. Prior focused experience with social media with international brands is mandatory and a strong understanding of platforms like Facebook, Weibo, Instagram, Twitter, Wechat etc. Your social media experience must in-depth with regards to advertising, SEM, optimization etc. A high preference will be given to candidates who have prior regional experience of taking global direction and tailoring it to local market needs. Excellent English is mandatory and non-negotiable.
To apply please click on the “Apply” button or contact Bilal Ahmed on +852 2919 6224 for a confidential discussion. Alternatively, email your resume to bilal.ahmed@jobs.hudson.com quoting ref no. HK103400. Your interest will be treated in strict confidence.